Linking Industry with Academe CDAP Oath Taking

Yesterday marked another milestone. It was the oath taking event of the incoming Board of Directors and Officers of the Career Development Association of the Philippines (CDAP), Inc. for the years 2017-2019 held at Café Fleur de lis, St. Paul University,Manila.

An accredited Continuing Professional Provider for the Professional Regulation Commission (PRC), CDAP caters to the professional advancement of licensed guidance and career counsellors, career advocates, career development and human resource practitioners. CDAP is committed to the identification and development of human potentials and capabilities in order to bring about peak performance and high productivity for individuals and organizations. CDAP assists individuals in their career planning, decision–making, and, work-related concerns through the conduct of career development programs, workshops, career counselling/coaching and consulting services. Additionally, the organization aims to work for and enhance the practice of career guidance and counseling in our country through research and development activities.

Most of the guests and officers of the organization came from the academe. However, the industry and government sectors were represented through the Honorary Guests for the event. The Oath Taking event truly provided an avenue for the three sectors to hear each others’ perspectives regarding career development.

What’s the importance of linking industry and academe given these changing times. As People Management Association of the Philippines (PMAP) President and Meralco Chief Human Resource Officer Ramon Segismundo stated that it is important for academe to understand the “future of work” to be able to guide the students better as they make their decisions based on informed choices. PMAP is now working with the different associations such as Management Association of the Philippines (MAP), Employers Confederation of the Philippines (ECOP), Philippine Chamber of Commerce and Industry (PCCI) and IT & Business Association of the Philippines (IBPAP) to come up with the National On-the-Job (OJT) Training Manual which can serve as the guide for all schools and employers when students now move to do the 200 hours to 1000 hours (depending on the course) of the on-the-job training. This truly means a tighter, stronger and collaborative engagement between industry and academe.

The inspirational message of Dr. Carmelita Pabiton, Board Member of the Professional Regulatory Board of Guidance and Counseling from the PRC, challenged the association to help and reach out to senior high school students, given that there are roughly 3,300 licensed guidance counselors in the country with more than 1.5million in senior high school requiring career guidance and counselling/coaching services.  The public schools with no career development counselors at that.  How do we guide the students to make the right choice?  How will the students know what is available in the market place? How do we even teach the counselors what the new jobs are given the changing times?

Dr. Josie Santamaria founding member and a pillar of the career development profession in the Philippines provided the closing remarks and challenged the officers to focus on the work ahead.

What did CDAP accomplish in the past two years? Mari D. Jose, the outgoing President and now ex-officio, reiterated the fruitful partnerships which have been formed over the last two years, with ITBPAP, Harrison Profiles Int’l, Profiles Asia,, Servicio Filipino, Inc. and other various agencies and non-government offices in order to strengthen the practice of career development  and truly work with the industry sector.

Ms. Sonia Mendoza, incoming President, who in the past served also as president, has accepted the challenge and promised to bring CDAP to new heights.

It is truly interesting times ahead.

Coming from the fastest growing industry in the Philippines, the IT and BPM Sector, I still get to question how school counsellors across the nation provide substantial career guidance to our students if they themselves are wanting in the area of career information?

I believe one of the best ways is for industry practitioners to get involved.  Involvement is not just letting others know what is available.  It is about getting involved in policy making, the thinking process of how to put these new information in the school system.  Who are the best people to do that? The industry practitioners themselves.

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